Best Social Media for Business Books
Social media stands out as one of the biggest branding and marketing game-changers in recent history. Now businesses of all sizes can compete on a somewhat even level, increasing sales and building credibility thanks to these open-to-all platforms.
1. What Would You Do If You Weren't Afraid?: Discover a Life Filled with Purpose and Joy Through the Secrets of Jewish Wisdom
Author: by Michal Oshman
DK (May 4, 2021)
Let Michal Oshman take you on a journey of self discovery to identify what makes you you, what you were born to do and how to do it. As a mentor for leaders in top global companies, Michal created a unique personal growth methodology based on the life-changing principles of Jewish wisdom.
It is easy to think that the daily challenges we experience in the 21st century are new and unlike any that people faced in the past. Michal draws on her own heritage and a wide range of Chassidut (Jewish teachings) to offer practical advice for common concerns, such as a broken heart, parenting, overcoming setbacks, and getting the most out of your career.
By challenging you to explore what matters, Michal offers solutions to your everyday struggles. She will empower you as well as teach you how to adopt her self-development tools to discover who you really are and what you were born to do with your life.
With its uplifting belief that you already have all the ingredients within you to lead a joyous life, Michal’s unique mix of corporate culture experience and Jewish wisdom will help you reconnect with yourself. This unique book will help you to find your courage, and move forward freely, with no fear at all!
2. YouTube Secrets: The Ultimate Guide to Growing Your Following and Making Money as a Video Influencer
Author: by Sean Cannell
YouTube has changed our worldfrom how we view video to how we connect and marketopening a new entrepreneurial landscape to ambitious individuals. Thousands of people generate six to seven figures annually from online video content. And, with the right roadmap, you too could be en route to real influence and income.
In YouTube Secrets, online video experts Sean Cannell and Benji Travis draw on a decade of experience as well as interviews with more than one hundred top creators to give you a step-by-step YouTube success playbook. You’ll learn – The seven essential ingredients for a profitable channel – New strategies for getting views and subscribers – Ten ways to make money on YouTube – And much more Whether you’re a beginner or a veteran, this book will show you how to use YouTube to build a following, create a lucrative business, and make a massive impact in people’s lives.
3. Chaos Monkeys: Obscene Fortune and Random Failure in Silicon Valley
Author: by Antonio Garcia Martinez
The instant New York Times bestseller, now available in paperback and featuring a new afterword from the author-the insider’s guide to the Facebook/Cambridge Analytica scandal, the inner workings of the tech world, and who really runs Silicon ValleyIncisive…. The most fun business book I have read this year….
Clearly there will be people who hate this book which is probably one of the things that makes it such a great read. Andrew Ross Sorkin, New York TimesImagine a chimpanzee rampaging through a datacenter powering everything from Google to Facebook.
Infrastructure engineers use a software version of this chaos monkey to test online services’ robustnesstheir ability to survive random failure and correct mistakes before they actually occur. Tech entrepreneurs are society’s chaos monkeys. One of Silicon Valley’s most audacious chaos monkeys is Antonio Garca Martnez.
After stints on Wall Street and as CEO of his own startup, Garca Martnez joined Facebook’s nascent advertising team. Forced out in the wake of an internal product war over the future of the company’s monetization strategy, Garca Martnez eventually landed at rival Twitter.
4. Social Media Marketing Workbook: How to Use Social Media for Business
Author: by Jason McDonald Ph.D.
2021 UPDATED EDITIONLearn SOCIAL MEDIA MARKETING in Plain English – Step by Step! Buy the Social Media Book Used by Stanford Continuing Studies to Teach Social Media Marketing. Updated – Fully updated for 2021 with a NEW Chapter on TikTokSocial Media Marketing explained.
It’s a PARTY and you are the PARTY THROWER. Platform-by-Platform – Step-by-step Marketing on Facebook, Instagram, TikTok, LinkedIn, YouTube, Twitter, Pinterest. Read the Reviews – compare the REAL REVIEWS of this book compared to the REVIEWS (? Of other booksLearn to Advertise on Social Media Platforms without losing moneyWatch Videos – view step-by-step companion VIDEOS that SHOW you how to use social media for your business.
Use the Worksheets – download WORKSHEETS that guide you step-by-step for EACH platform – Facebook, Twitter, Instagram, YouTube, LinkedIn, etc. Access Free Tools – access the companion Marketing Almanac with free tools for social media marketing! The #1 Bestselling Workbook on Social Media Marketing for Your BusinessJason McDonald – written by a successful practitioner of Social Media MarketingStanford University – used by Dr. McDonald in his courses, both online and in face-to-face workshopsGot Questions?
Author: by Brittany Hennessy
Citadel (July 31, 2018)
I highly advise anyone who has an interest in life online to get this book, sit down, and take notes because you’re going to want to hear what Brittany has to say. Iskra Lawrence, Aerie Model and Instagram star (@iskra) If you’ve ever scrolled through your Instagram feed and thought, I wear clothes, eat avocado toast and like sunsets, why can’t someone pay me to live my best life?
This book is for you … Every one of your favorite influencers started with zero followers and had to make a lot of mistakes to get where they are todayearning more money each year than their parents made in the last decade.
But to become a top creator, you need to understand the strategies behind the Insta-ready lifestyle … As nightlife blogger, then social media strategist, and now Senior Director of Influencer Strategy and Talent Partnerships at Hearst Magazines Digital Media, Brittany Hennessy has seen the role of influencers evolve and expand into something that few could have imagined when social media first emerged.
6. Crushing It!: How Great Entrepreneurs Build Their Business and Influence-and How You Can, Too
Author: by Gary Vaynerchuk
Four-time New York Times bestselling author Gary Vaynerchuk offers new lessons and inspiration drawn from the experiences of dozens of influencers and entrepreneurs who rejected the predictable corporate path in favor of pursuing their dreams by building thriving businesses and extraordinary personal brands.
In his 2009 international bestseller Crush It, Gary insisted that a vibrant personal brand was crucial to entrepreneurial success, In Crushing It!, Gary explains why that’s even more true today, offering his unique perspective on what has changed and what principles remain timeless.
He also shares stories from other entrepreneurs who have grown wealthierand not just financiallythan they ever imagined possible by following Crush It principles. The secret to their success (and Gary’s) has everything to do with their understanding of the social media platforms, and their willingness to do whatever it took to make these tools work to their utmost potential.
That’s what Crushing It! Teaches readers to do. In this lively, practical, and inspiring book, Gary dissects every current major social media platform so that anyone, from a plumber to a professional ice skater, will know exactly how to amplify his or her personal brand on each.
7. Trust Me, I'm Lying: Confessions of a Media Manipulator
Author: by Ryan Holiday
The cult classic that predicted the rise of fake newsrevised and updated for the post-Trump, post-Gawker age. Hailed as “astonishing and disturbing” by the Financial Times and “essential reading” by TechCrunch at its original publication, former American Apparel marketing director Ryan Holiday’s first book sounded a prescient alarm about the dangers of fake news.
It’s all the more relevant today. Trust Me, I’m Lying was the first book to blow the lid off the speed and force at which rumors travel onlineand get “traded up” the media ecosystem until they become real headlines and generate real responses in the real world.The culprit?
Marketers and professional media manipulators, encouraged by the toxic economics of the news business. Whenever you see a malicious online rumor costs a company millions, politically motivated fake news driving elections, a product or celebrity zooming from total obscurity to viral sensation, or anonymously sourced articles becoming national conversation, someone is behind it.
8. Art of the Start 2.0: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
Author: by GUY KAWASAKI
BRAND NEW, Exactly same ISBN as listed, Please double check ISBN carefully before ordering.
9. Irresistible: The Rise of Addictive Technology and the Business of Keeping Us Hooked
Author: by Adam Alter
Irresistible is a fascinating and much needed exploration of one of the most troubling phenomena of modern times. Malcolm Gladwell, author of New York Times bestsellers David and Goliath and OutliersOne of the most mesmerizing and important books I’ve read in quite some time.
Alter brilliantly illuminates the new obsessions that are controlling our lives and offers the tools we need to rescue our businesses, our families, and our sanity. Adam Grant, New York Times bestselling author of Originals and Give and TakeWelcome to the age of behavioral addictionan age in which half of the American population is addicted to at least one behavior.
We obsess over our emails, Instagram likes, and Facebook feeds; we binge on TV episodes and YouTube videos; we work longer hours each year; and we spend an average of three hours each day using our smartphones. Half of us would rather suffer a broken bone than a broken phone, and Millennial kids spend so much time in front of screens that they struggle to interact with real, live humans.
10. An Ugly Truth: Inside Facebook's Battle for Domination
Author: by Sheera Frenkel
Harper (July 13, 2021)
The ultimate takedown. New York Times Book ReviewAward-winning New York Times reporters Sheera Frenkel and Cecilia Kang unveil the tech story of our times in a riveting, behind-the-scenes expos that offers the definitive account of Facebook’s fall from grace. Once one of Silicon Valley’s greatest success stories, Facebook has been under constant fire for the past five years, roiled by controversies and crises.
It turns out that while the tech giant was connecting the world, they were also mishandling users’ data, spreading fake news, and amplifying dangerous, polarizing hate speech. The company, many said, had simply lost its way. But the truth is far more complex.
Leadership decisions enabled, and then attempted to deflect attention from, the crises. Time after time, Facebook’s engineers were instructed to create tools that encouraged people to spend as much time on the platform as possible, even as those same tools boosted inflammatory rhetoric, conspiracy theories, and partisan filter bubbles.
11. No Filter: The Inside Story of Instagram
Author: by Sarah Frier
Winner of the 2020 Financial Times and McKinsey Business Book of the Year Award * Named Best Book of the Year by Fortune, The Financial Times, The Economist, Inc. Magazine, and NPR In this sequel to The Social Network (The New York Times), award-winning reporter Sarah Frier reveals the never-before-told story of how Instagram became the most culturally defining app of the decade.
The most enrapturing book about Silicon Valley drama since Hatching Twitter (Fortune), No Filter pairs phenomenal in-depth reporting with explosive storytelling that gets to the heart of how Instagram has shaped our lives, whether you use the app or not (The New York Times).
In 2010, Kevin Systrom and Mike Krieger released a photo-sharing app called Instagram, with one simple but irresistible feature: it would make anything you captured look more beautiful. The cofounders cultivated a community of photographers and artisans around the app, and it quickly went mainstream.
In less than two years, it caught Facebook’s attention: Mark Zuckerberg bought the company for a historic $1 billion when Instagram had only thirteen employees. That might have been the end of a classic success story. But the cofounders stayed on, trying to maintain Instagram’s beauty, brand, and cachet, considering their app a separate company within the social networking giant.
12. This Is Service Design Doing: Applying Service Design Thinking in the Real World
Author: by Marc Stickdorn
How can you establish a customer-centric culture in an organization? This is the first comprehensive book on how to actually do service design to improve the quality and the interaction between service providers and customers. You’ll learn specific facilitation guidelines on how to run workshops, perform all of the main service design methods, implement concepts in reality, and embed service design successfully in an organization.
Great customer experience needs a common language across disciplines to break down silos within an organization. This book provides a consistent model for accomplishing this and offers hands-on descriptions of every single step, tool, and method used. You’ll be able to focus on your customers and iteratively improve their experience.
Move from theory to practice and build sustainable business success.
13. #makechichappen: Your 52 Week Social Media Game Plan
Author: by Melanie Mitro
This Second Edition of the #makechichappen 52 week social media game plan by Melanie Mitro and Katy Ursta of Chic Influencer will help the busy entrepreneur stay organized, craft a niche specific message, and create a comeback audience. The planner will help you simplify your social strategy and clarify your specific marketing message.
We have also included:Income Producing Activity TrackerTime Blocking TrackerResourcesContent startersWeekly planningReflectionBrainstorming activitiesYou will also have access to free online resources as well as a collaborative Facebook group.Let’s make a move.Let’s commit. We know you’re serious about making chic happen and your business growth!
Let’s Make Chic Happen! After your purchase, please visit the free resource section on the Chic Influencer website to access your free accompanying resources and gain access to our #makechichappen Planner tribe closed Facebook group. To ensure that you receive the new Second Edition, be sure that you are purchasing the option that is ‘Sold and Shipped by Amazon’. We cannot guarantee that you will receive the new edition if you purchase from a third party.
14. Facebook All-in-One For Dummies
Author: by Jamie Crager
The A to Z Facebook guide for users, marketers, and developers alike Facebook has more than a billion users worldwide. Whether you enjoy spending time on Facebook every day, use it to advertise and market your product, or develop Facebook apps, this go-to guide has something you need.
Its six minibooks cover creating a personal timeline, connecting with others, connecting Facebook to other social media, building a fan page, marketing a business on Facebook, and developing Facebook apps. It’s fully updated to cover the latest Facebook changes, including Graph Search, mobile apps, Timeline enhancements, and news feed redesign.
Facebook has more than one billion active users who share more than 30 billion pieces of content each month More than 37 million brands have Pages on Facebook This complete guide has been fully updated to cover Facebook’s latest changes, including Graph Search, mobile apps for both users and Page managers, a redesigned news feed, and enhancements to the Timeline Minibooks cover creating a personal timeline, connecting with others, connecting Facebook to other social media, building a fan page, marketing a business on Facebook, and developing Facebook apps Facebook All-in-One For Dummies, 2nd Edition is packed with helpful information, great ideas, and ways to help you get even more out of Facebook.
15. 500 Social Media Marketing Tips: Essential Advice, Hints and Strategy for Business: Facebook, Twitter, Instagram, Pinterest, LinkedIn, YouTube, Snapchat, and More!
Author: by Andrew Macarthy
Updated SUMMER 2021! The most up-to-date social media book for small businesses and entrepreneurs! Want to attract customers and drive sales using social media? Overwhelmed by it all or don’t even know where to begin? 500 Social Media Marketing Tips will teach you how to grow your business on social media from scratch, with hundreds of actionable strategies for Facebook, Twitter, Instagram, LinkedIn, Pinterest, YouTube, Snapchat, TikTok, and more!
DOWNLOAD:: 500 Social Media Marketing Tips to Start Seeing Results Today500 Social Media Marketing Tips is written for busy business owners like you: a complete guide packed with expert knowledge written in simple English and with zero fluff. Focus on one social network at a time or choose any random page to discover new knowledge to help grow your business!
You will learn:Why Every Business Needs A Social Media Marketing StrategyThe Key Foundations For Every Successful Social Media Marketing PlanThe Most Effective Content to Share on Social Media (And How to Make It)Hundreds of Tips to Get More Followers and Grow Your AudienceHow to Use Text, Images, Stories, and Live Video to Grab the Attention of your Ideal CustomerHow to Use Paid Advertising to Supercharge Your Content And Reach A Massive Audience…And more!
16. Instagram Power, Second Edition: Build Your Brand and Reach More Customers with Visual Influence
Author: by Jason Miles
Build your business on Instagram – today’s hottest social media platformWhile other social sites are declining in popularity, Instagram is hotter than everand shows no signs of cooling off any time soon. But it’s not just users that are flocking to the site, marketers love it too.
With more features and marketing capabilities than ever, Instagram is a channel that smart marketers can’t afford to avoid. Filled with proven strategies from leading Instagram experts this updated edition of Instagram Power walks you through the steps of setting up your account, actionable monetization methods you can use, and how to integrate the social media platform into your complete marketing approach.
With 15 new chapter subsections and revisions throughout, the book shows you how to leverage all the new features, including Insights, IGTV, Shop-able Posts, Stories, and Instagram Ads. You’ll discover how to:*Leverage Instagram to build and strengthen your business or personal brand*Design an effective marketing plan for the platform*Sell directly on Instagram with Shop-able posts*Avoid common pitfalls, and much more If you’re serious about marketing, you need to tap into the power of the world’s most popular photo-sharing platform.